City & County Credit Union Website Design
Role: UI/UX Designer
Client: City & County Credit Union
Year: 2022
Scope: Website design, UI design, layout, and visual system
The Challenge
City & County Credit Union needed a website that could clearly communicate their services while feeling approachable and easy to navigate. The challenge was designing a structure and visual system that balanced clarity, usability, and brand consistency across a content-heavy experience. A key consideration was the main navigation, which required organizing multiple tiers of information in a way that remained intuitive and easy to scan.
My Role
Designed the website experience from layout to final visual design, focusing on creating a clear and intuitive structure. My work included organizing content, establishing visual hierarchy, and designing components that could scale across different pages and sections of the site.
Approach
Because the site needed to communicate a large amount of financial information, I focused on creating a system that prioritized clarity and ease of use. I used structured layouts, clear navigation patterns, and consistent visual hierarchy to help users quickly find relevant information. The design emphasizes readability, intuitive grouping of content, and a cohesive visual system that supports both usability and brand trust.
Outcome
The campaign successfully gave Luminis Health a unified visual presence across outdoor, print, and digital media. By carrying one central message across many formats, the work helped support the rollout of the newly combined brand.